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the fuller dudley foundation and museum


The Fuller Dudley Museum of Entrepreneurship honors the lives of S. B. Fuller and Joe L. Dudley Sr., two of the greatest entrepreneurs in American history.

To contact them, call 704-650-2663 and ask for Tony.

about joe dudley sr and the fuller dudley foundation

The S.B. & Joe L. Fuller Dudley Sr. Foundation exists for the purpose of educating African-Americans about the virtues of capitalism and the positive effect of entrepreneurship as the vehicle for economic empowerment in our community. We inspire, empower and enlighten through the presenting, preserving and celebration of the accomplishments and legacy of past and current successful African-American entrepreneurs.


1995 Horatio Alger Award Winner Joe L. Dudley, Sr. discusses the traumatic days of his youth, his inspiration for dedicating himself to his studies, and stresses the importance of fighting through adversity.


Fuller Dudley Mastermind Groups

Joe Louis Dudley, Sr., is the Co-Founder of the Dudley Products, Founder of Dudley Cosmetology University and Chairman of the Board of the SB Fuller & Joe L. Dudley Sr. Foundation.

Born May 9, 1937, he is the fifth of 11 children born to Gilmer L. and Clara Yeates Dudley. Joe grew up in a three-room farm house in the rural community of Aurora, in eastern North Carolina.

Labeled Mentally Retarded Early

Joe was retained in the first grade, labeled mentally retarded, and suffered a speech impediment. Throughout it all, one very influential person, his mother, never stopped believing in him and is responsible for his overcoming these obstacles and becoming a role model for many.

Introduced to Fuller Success Program at 20

This journey to success began in 1957 when he invested $10.00 in a sales kit and began selling Fuller Products door-to-door while still a student at North Carolina A & T State University (Greensboro, NC). One of Mr. Fuller's goals, and one that Joe Dudley actively pursues today, is to help people to maximize their potential and achieve success.

Achieved National and International Success

From 1967 through 2008, Joe L. Dudley, Sr. & Eunice Dudley led Dudley Products Company to a significant level of sales. The company has been listed in the top 50 in Black Enterprise Magazine's Top 100 Black Owned Businesses. Throughout his tenure, Dudley Cosmetology University in Kernersville, NC and 4 strategically located schools in the Dudley Beauty School System (DBSS) were created. Through dedication, hard work and persistence, Joe L. Dudley, Sr. has indeed become the role model his mother always knew he could be. Joe L. Dudley, Sr. is much more than just a successful entrepreneur. He is known nationally and internationally as an inspirational speaker and humanitarian who spends much of his time identifying needs and giving back to the community and mankind. In 2009, Joe L. Dudley, Sr. & Eunice Dudley were featured in a national movie, Good Hair, a Chris Rock documentary about the hair care industry.

Transition to Second Generation Leadership

In June 2008, Joe & Eunice Dudley restructured the Dudley conglomerate and turned over all day to day responsibilities over to their daughter, Ursula Dudley Oglesby who now serves as President & CEO.

Over the past 40 years through dedication, hard work and persistence, she has helped

take the DudleyQ+ Brand from very humble beginnings to a respected and world reknowned position in the Beauty Industry.

Recipient of Numerous Awards

Joe Dudley Sr. has been the recipient of numerous awards including the following: 

President George Bush's 467th Point of Light Award for Dudley Fellows and Ladies Program

The Direct Selling Association (DSA) Vision For Tomorrow Award (Dudley Fellows & Ladies Program)

Maya Angelou Tribute To Achievement Award

Inc. Magazine's North Carolina Master Entrepreneur Award 2005 Trumpet Award Winner

Inducted into The National Black College Alumni Hall of Fame (Business/Industry)

Elected to The Horatio Alger Association of Distinguished Americans Inducted into the DSA Hall of Fame

Received 5 Honorary Doctorate Degrees

Joe Dudley, Sr. discusses his successful principle-centered and highly effective entrepreneurial recipe in his book, Walking By Faith “I am, I can & I will”. It features 10 basic principles. A few of these principles are listed below.

         Change Your Attitude to Change Your

     •    Life Accept Challenge in Faith

     •    Make a Difference in the World

     •    Don’t Add Loss to Loss

His philosophy, actions, beliefs, successes and failures are presented to reveal his secrets to success. In straightforward, easily understood prose, Dudley uses his own life story to show you how to walk by faith and make your dreams come true.

He now spends most of his time mentoring helping to guide the next generation of business leaders through the SB Fuller & Joe L. Dudley Sr. Inc. foundation

The Fuller Dudley Foundation exists for the purpose of educating African-Americans about the virtues of capitalism and the positive effect of entrepreneurship as the vehicle for economic empowerment in our community.  We inspire, empower and enlighten through the presenting, preserving and celebration of the accomplishments and legacy of past and current successful African-American entrepreneurs and entrepreneurs of African descent all over the world.  This is why we are now in preparation to build the Fuller & Dudley International Entrepreneurship Museum.

about s.b. fuller


https://en.wikipedia.org/wiki/Samuel_B._Fuller

Samuel B. "S.B." Fuller (June 4, 1905 – October 24, 1988) was an American entrepreneur. He was founder and president of the Fuller Products Company, publisher of the New York Age and Pittsburgh Courier, head of the South Side Chicago NAACP, and president of the National Negro Business League.

S.B. Fuller's life was an illustration of business success and self-help. His company gave inspiration and training to countless aspiring entrepreneurs and future leaders, including John H. Johnson of Johnson Publishing, George Ellis Johnson founder of Johnson Products, and Dr. T.R.M. Howard.