Peter Aceto is the President & CEO of Tangerine Bank. His book, Weology, about corporate culture is a must read for any manager of any sized company.
Peter Aceto is a globally recognized and respected business leader and a change agent for leadership. Peter’s goal is to inspire unconventional thinking and transparency that deliver unparalleled results for employees, consumers and business.
His career with Tangerine (formerly ING DIRECT) began in Canada over eighteen years ago as a founding member of its senior leadership team. Prior to his current appointment as President and CEO in 2008, Peter held the posts of Chief Risk Officer, Chief of Staff and Chief Lending Officer at ING DIRECT in the US where he worked for nearly eight years.
Peter’s leadership shapes the foundation of success for Tangerine where a high level of employee engagement is achieved, innovation is required, and client obsession is demanded. This relentless focus has yielded outstanding results for Tangerine, its employees and clients and proved particularly instrumental in the $3.1 billion acquisition of ING DIRECT by Scotiabank in 2012.
Peter is the author of WEOLOGY: How everyone wins when we comes before me. He is a globally sought out and recognized public speaker, a social media leader and a blogger. Peter is frequently featured in The Globe and Mail, Harvard Business Review, Forbes and Huffington Post.
Peter has been awarded the 2014 Aird and Berlis Canadian HR Champion/CEO award, and he was named 2012 Business Person of the Year by Western Law School. The IABC Toronto Chapter recognized Peter as its Communicator of the Year in 2010. In addition, Peter was awarded the Queen Elizabeth Diamond Jubilee award for his contribution to Canada’s leadership as a digital nation and for his contribution to his community.
Peter achieved his Bachelor of Law degree in 1994 from the University of Western Ontario, where he also earned his undergraduate degree in Psychology. Peter is involved with numerous charities including Covenant House and Mount Sinai Hospital. He lives in Toronto with his wife and three children.
All proceeds from the sale of Weology and related speaking engagements are donated to Tangerine supported charitable organizations.
Follow Peter on Twitter @PeterAceto
Purchase Weology here
Canada’s most engaging banker shares his strategies for operating in a radically different way in our ever-changing business world.
Nothing is average or normal at Tangerine (formerly ING Direct)—not the name, not the style of banking, not the leadership. And Peter Aceto is not your average executive. The president and CEO of Tangerine runs his business in an unorthodox and intuitively human way. The bank has no tellers, no lineups, no bricks-and-mortar branches for its customers to visit. But people are at the core of the operation: loyal, happy and engaged employees who help thousands of customers save their money, buy homes and enjoy a healthy financial life.
Weology provides an in-depth look into the “people-first” leadership strategies that have made Tangerine Canada’s leading direct bank, with more than 1.9 million clients and close to $40 billion in total assets. As the company’s guiding hand for more than six years, Aceto thrives in his role by relying strongly on transparency, trust and accessibility. He doesn’t have a luxurious corner office (instead, he sits among the other employees), and he often responds to calls and emails from customers directly.
Aceto’s relentless focus is on driving a type of radical thinking that delivers superior and unparalleled results for Tangerine and the financial well-being of Canadians, and that demonstrates largely how business will be led in the future. In Weology, Aceto shares many stories that show how his philosophy and strategies have made him and his business so successful.