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Predictable Revenue by Aaron Ross and Marylou Tyler


Predictable Revenue is a fabulous book by former Salesforce.com Executive Aaron Ross and Marylou Tyler shows companies how to generate a consistent supply of new leads WITHOUT ANY COLD CALLING!

I have used many of the principles from the book in my work over the past 4 years and they have worked better than all my colleagues who were using cold calls as their only source of leads.

About Predictable Revenue

AMAZON DESCRIPTION:

GROW REVENUE BY 300% OR MORE AND MAKE IT PREDICTABLE...

"Alexander Graham Bell discovered the telephone, Thomas Edison discovered electricity and Aaron Ross discovered the Enterprise Market for Salesforce.com." 
SHELLY DAVENPORT - VP Worldwide Sales at Replicon & ex-VP Corporate Sales at Salesforce.com

Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth... with zero cold calls.

This is NOT another book about how to cold call or close deals. This is an entirely new kind of sales bible for CEOs, entrepreneurs and sales VPs to help you build a sales machine.  What does it take for your sales team to generate as many highly-qualified new leads as you want, create predictable revenue, and meet your financial goals without your constant focus and attention? 

LEARN INSIDE

How an outbound sales process ("Cold Calling 2.0"), that without cold calls or a marketing budget, can generate a 9% response rate and millions of dollars from cold prospects.The Seven Fatal Sales Mistakes CEOs and Sales VPs (even experienced ones) make time and time again.How outbound sales and selling can be friendly, helpful and enjoyable.How to develop self-managing sales teams, turning your employees into mini-CEOs.And more...

WHAT PEOPLE ARE SAYING:

"I couldn't put it down. It's saved me so much time, and now revenue is ramping up. After reading the book, we closed major deals immediately with the strategies." 

KURT DARADICS CEO, Freedom Speaks / CitySourced.com

"Reading Predictable Revenue is like having a delicious conversation with a sales guru who generously shares his sales process, results and lessons learned. I'm so impressed, energized and refreshed to hear such relevance mixed with humor and unabashed logic. This book is honest, relevant and logical and it's rated A++ because it's guaranteed to make you think and convinces you to change things up....fast. Now, please excuse me as I'm running out to a funeral for my phone. After reading my favorite chapter on RIP Cold Calling there's no doubt its dead and gone and Aaron tells us why."

JOSIANE FEIGON, CEO of TeleSmart and author of Smart Selling on the Phone and Online

"I just finished reading your book. Unbelievable! I now know what's wrong with our sales process..."

PAT SHAH, CEO, SurchSquad

"Working with Aaron Ross has been nothing short of amazing! His methods applied to our sales organization helped us produce a profitable and scalable new stream of predictable revenue. We saw at least 40+% new business growth. The best part is, we had a blast while doing it!" 

MICHAEL STONE, VP Sales and Strategy, WPromote (#1 ranked Search Marketing Firm on the Inc. 500)